Effects of Advertising on Consumer Buying Behavior
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Study.comJennifer Lombardo
Effects of Advertising on Consumer Buying Behavior
Advertising is a key part of a marketing plan to increase consumer awareness and influence consumer buying behavior. Learn about the importance of advertising, especially for new companies, the impact that advertising has on a company's market share, and how does this shape the marketing budget.
111K viewsNov 14, 2012
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