It's not all perfect. An ad-free subscription won't hide the occasional carousels with reels that pop up. It also won't block ...

However, YouTube is now changing things with a series of updates to greatly improve the user experience. According to YouTube, starting on May 12, the quality of mid-roll ads will be enhanced by ...

YouTube's advertising model has long been a source of frustration for its vast user base. The platform's approach to monetization, which often involves interrupting videos with unskippable ads ...

YouTube has recently increased the duration of ads for viewers who attempt to bypass them, particularly those with ad blockers. In 2025, this has escalated to unskippable ads lasting for hours ...

Ads on YouTube have become prominent, with some users complaining of longer, unskippable ads becoming more common, and the only legitimate way of avoiding them being to sign up for YouTube Premium.

YouTube’s war against ad blockers has apparently paid off, as the platform reportedly raked in over $36 billion last year in advertisements alone. YouTube is one of the most popular video ...

YouTube, the internet’s biggest streaming video platform, delivered a healthy 13.8% increase in global ad revenue for the year-end 2024 quarter to surpass $10 billion for the first time.

YouTube ad revenue provided a bright spot in an otherwise mixed quarter for Google parent Alphabet. In the period ended December 31, the tech giant reported revenue of $96.5 billion and earnings ...

By Alex Weprin Media & Business Writer YouTube continues to be the dominant player in ad-supported streaming, reporting Q4 advertising revenue of $10.5 billion, up from $9.2 billion a year ago ...