Edeka has expanded its association with the German Football Association (DFB) by securing a deal to make its discount supermarket chain Netto Marken-Discount a sponsor of the women’s national ...

US network NBC and Canada’s CBC have reported strong viewing figures for the winter Olympics, with the former’s coverage of ...

Tony Pastor, co-founder of UK media company Goalhanger, has warned sports leagues worldwide that failure to “embrace ...

Shaun Stewart is VP of Open Distribution at viagogo. For decades, distribution in sport and live entertainment has revolved ...

CBS Sports and Paramount+ will continue as the exclusive English-language US home of Concacaf’s women’s competitions in a new ...

Commercial vehicle Canadian Soccer Media and Entertainment (CSME) is ready to sell a stake in the business to institutional investors in a bid to finance its growth ambitions, SportBusiness can reveal ...

Craig Tiley, Tennis Australia’s chief executive and the Australian Open tournament director, is to head up the US Open, the rival grand slam, as the new CEO of the United States Tennis ...

Williams F1 has continued its recent run of deal-making by striking a sponsorship agreement with the clothing arm of UK retailer M&S.

ESPN has partially offset its loss of Formula 1 in the US market to Apple by retaining rights in 18 Latin American countries and the Caribbean in a three-year agreement.

Adidas will continue to serve as the kit and ball supplier to Kings League under an expanded three-year extension announced today (Tuesday).

Levy Merchandising, the retail arm of the Levy sports and entertainment hospitality brand, has added to its client roster by agreeing a deal with Formula E.

AWE Sport, a sports marketing agency specialising in the design and production of major sport entertainment and presentation ...