TikTok is evolving from an easy-to-read ecosystem into a complex entertainment center and marketplace. What trends and ...

Leg warmers are back and cozier than ever! TikTok celebrates the iconic 80s trend that is making a global comeback with ...

The trend kicked off after a TikTok video of two young Black men “bespectacled and sporting navy blue quarter-zip pullovers” ...

Every year, TikTok becomes a hub for discovering the most thoughtful and budget-friendly holiday gifts, and this season is no ...

A viral TikTok trend, known as the "door kick challenge" or "door knock challenge," led to the arrests of three Florida teenagers. According to the St. Johns County Sheriff's Office (SJSO), the teens ...

It's rare that lululemon holds a sale; in fact, most of the year the brand's prices don't budge at all. That's why it's been so exciting to see so many great deals on apparel and accessories from the ...

Today we test viral tik tok life hacks to see who can make the most viral tiktok in 24 hrs. Whichever video becomes the most viral wins! Rules are simple, the boys are here with me. All in all a nifty ...

The video that started Tineke “Tini” Younger’s career as an online food personality wasn’t a shot at virality — it was the young chef’s attempt to make dinner and practice her skills at the same time.

Kiwi content creators have edged out top Australian contenders to claim some of the biggest prizes at this year’s trans-Tasman TikTok Awards. Māori father-of-three Louis Davis, whose warm, funny ...

Every product featured on ELLE.com is independently researched, tested, or editor-approved. We only recommend products that we stand behind, and the merchandise featured on our site is always driven ...

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to ...

Here are the top 12 social media trends that are shaping viral internet culture and social media behavior in 2026, from short-form videos to AI-driven content and social commerce. Pixabay, ...