Podcast company Acast and AI-powered podcast advertising platform Barometer have launched an integration enabling pre-bid ...

Proximic's 2026 State of Programmatic report finds programmatic audio is moving into core budgets, funded by reallocated ...

Here are five key Out of Home (OOH) and Digital Out of Home (DOOH) trends to watch this year.image- Programmatic DOOH goes ...

NEW YORK —Paramount has announced a major upgrade to its streaming advertising offering by introducing live, in-game ...

For PulsePoint partners, the collaboration delivers more consistent access to programmatic EHR media through Flora Health, supported by built-in standards for quality and performance across the ...

Jason Goldberg explains how programmatic media and omnichannel strategies help dealers engage today’s car buyers and drive ...

Through partnerships with Amazon DSP, Google's Display & Video 360, The Trade Desk and Yahoo DSP, Paramount will offer private marketplace, biddable ad inventory for UFC's full slate of Numbered ...

In privacy-regulated verticals, 50% of respondents say that contextual is their main targeting tactic.

Hypermedia, a subsidiary of W Group Holding, has launched what it says is the UAE’s most advanced real-time programmatic digital out-of-home (DOOH) ...

Jet Line has made its MORE digital out-of-home inventory available via VIOOH, the leading premium global digital out-of-home ...

PubMatic has launched a new operating system designed to enable autonomous agent-to-agent advertising execution across ... Read More ...

Agentic artificial intelligence is moving out of innovation labs and into the operational core of digital marketing. PubMatic’s introduction of AgenticOS is a clear signal of that shift, re-framing ...