‘Stranger Things’: Lego designer spills secrets of ‘surreal’ Creel House, including favorite Easter eggs and how he met the Duffers

"The Creel House set is not just a static model — it’s an experience," designer Michael Psiaki tells Gold Derby.

LEGO’s Realistic Animal Collection Levels Up With a Life-Size Golden Retriever Puppy

LEGO releases a life-size golden retriever puppy set in its Icons line, offering a realistic build with no shedding, chewing, ...
Engadget

Lego unveils a technology-packed Smart Brick at CES 2026

Lego bricks come in a bunch of shapes and sizes, but they’re getting a big technical upgrade in 2026 thanks to news announced at CES this year. Meet the Lego Smart Brick, a standard-sized 2 x 4 brick ...
USA Today

Lego unveils new SMART Brick at CES 2026. Here's where to purchase.

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...
Newsweek

LEGO Makes Biggest Change To Bricks In 50 Years

LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" it's made in 50 years of LEGO history. According to its official press release, on ...
Fast Company

How Lego designed its new interactive Smart Brick

While the Lego Group has dipped its toes into tech waters before, the company hasn’t strayed far from its analog roots. But on Monday, the 94-year-old company unveiled a new product line that embraces ...
Engadget

Follow the Lego CES 2026 press conference live right here

Lego's Chief Product and Marketing officer announces the Lego Smart Brick at CES 2026. (Nathan Ingraham for Engadget) The Lego Group is set to host its very first press conference at CES 2026 later ...
nerdist

Introducing LEGO SMART Play: The Most Exciting Evolution in Screenless Play Ever

I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, whether we’re young or old, whether we mean to or not, screens have just ...
Polygon

Lego's next big thing powers a new generation of Star Wars Lego sets

For over 70 years, kids (and adults) around the world have spent countless hours building anything they could possibly imagine out of Lego. In that time, the toy company has evolved its products to ...
Hypebeast

LEGO Introduces Its Most Significant Innovation in Nearly 50 Years, 'SMART Play'

LEGO is launching a new smart bricks system that its describes as its “most significant” new product since 1978. The new “SMART Play” system is fully compatible with LEGO’s existing ecosystem.
Mashable

Lego debuts Smart Brick and Smart Play system that reacts as you play. Here's how it works.

At CES 2026, Lego has announced the upcoming launch of the Lego Smart Play system, an interactive technology the company is calling the biggest evolution to Lego bricks since the introduction of the ...