Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

This Lunar New Year, the familiar clatter of mahjong tiles isn’t confined to family dining tables, it’s spilling into brand campaigns.

Snoonu has announced the launch of its Ramadan 2026 campaign under the theme “Delivering Kindness,” an initiative inspired by the spirit and values of t ...

EVA Live, Inc. (Nasdaq: GOAI), an AI-driven digital advertising company, today announced the launch of its first client-facing web application for NeuroServer, the company’s AI-driven ad server.

The campaign celebrates die-hard music fans with collectible posters, festival prizes, and interactive experiences.The ...

Manama, Kingdom of Bahrain: Khaleeji Bank, one of the leading Islamic banks in the Kingdom of Bahrain, has announced the ...

Hershey Philippines, a subsidiary of The Hershey Company, is raising a toast to love and empowerment with the launch of its ...

New AI-powered platform introduces real-time, interactive interview simulations designed to help candidates prepare for ...

Free things do not usually come from machines designed to take your money and move on. That is what made this Coca-Cola ...

The last time a Democrat won a Senate race in Texas, James Talarico was not even born yet.

A young editor of a conservative publication challenges Trump’s focus on international conflict — especially Israel.

Running until 8 March across transit locations and the iShopChang platform, the campaign seeks to increase foot traffic and ...