Mattel's collaboration with OpenAI will not materialize this year, as regulatory challenges emerge and amid increasing scrutiny over how children and teens interact with artificial intelligence (AI) ...

Apple has teamed up with Mattel for a 30 percent discount on Mattel toys when using Apple Pay to check out on the Mattel website. The discount is available for Barbie, Hot Wheels, Masters of the ...

Mattel is feeling the squeeze as trade and manufacturing uncertainties disrupt the overall industry. Mattel Inc. is based in El Segundo. (Photo by Thomas Wasper) As trade and manufacturing ...

ORLANDO, Fla. – Toy and entertainment company Mattel has announced it’s picked Orlando to be among the first locations for a wave of new, indoor water parks. Dubbed “Mattel Wonder Indoor Waterparks,” ...

Toy-making giant Mattel Inc. is developing plans that could bring the first retractable-roof water park to Orlando, along with Barbie, Thomas the Tank Engine and Hot Wheels theming. Creative and ...

Mattel is making a splash… quite literally. On November 18th, 2025, the global toy company revealed plans for a new series of Mattel Wonder Indoor Waterparks, partnering with top industry players to ...

The toy giant is exploring new ways to connect with families and fans beyond its classic products. Mattel reported its third-quarter earnings in October, prompting a negative market reaction, as the ...

Mattel, the toymaker behind Barbie and Hot Wheels, is laying off 89 workers at the company’s El Segundo headquarters as part of a restructuring of its global brands team. Karen Ancira, Mattel’s ...

Mattel, the toymaker behind Barbie and Hot Wheels, is laying off 89 workers at the company’s El Segundo headquarters as part of a restructuring of its global brands team. Karen Ancira, Mattel’s ...

The empire rose in the Experimental Theatre when the CSUN Department of Theatre presented its latest production, “The Hunchback of Seville.” The play, written by Charise Castro Smith and directed by ...

Mattel’s third-quarter profit fell as Barbie sales dropped 17 percent. GABRIEL BOUYS/AFP via Getty Images Toy-maker Mattel is struggling to sell baby gear, nursery products and even its beloved Barbie ...