Google just announced via blog post that it has now begun rolling out unskippable ads globally on YouTube on TVs. Google AI ...

YouTube users are experiencing extremely long, unskippable ads, sometimes up to an hour long. There’s a good chance that ad blockers might be contributing to the issue. Google maintains that it ...

These extended ads do more than promote products—they prevent users from watching content. Many see this approach as less about advertising and more about enforcing YouTube’s rules against ad blockers ...

The YouTube ad blocker cat-and-mouse game between Google and ad blockers continues with a new episode that might deliver a big win to Google. The company has been trying to ban ad blocker extensions ...

If you’re been using your PS5 to watch YouTube, then you’re probably used to putting up with unskippable one-minute ads. Well, it’s now been revealed that these ads have been ditched, and instead you ...

New York (CNN) — First, YouTube subjected viewers to longer unskippable ads. Now, not even pausing your screen will let users escape. The Google-owned platform confirmed Thursday that it has “widely ...

YouTube introduced a feature tailored for connected TV (CTV) that serves non-skippable assets across an advertiser’s in-stream inventory at its annual Brandcast event, held this week. The ads, Video ...

A country has introduced new rules that dramatically limit how long unskippable video ads can run on platforms like YouTube. The move targets long, forced ads and also bans delays when closing static ...

We've all suffered through unskippable, annoying ads online. YouTube watchers, especially, know the struggle. But Vietnam is working to ease that annoyance. The country has reportedly issued new rules ...

Can the radio industry learn a thing or two from Google and its YouTube platform? That’s a silly question. Of course it can glean lots of vital information about how Radio can properly target ...

New York (CNN) -- First, YouTube subjected viewers to longer unskippable ads. Now, not even pausing your screen will let users escape. New York (CNN) — First, YouTube subjected viewers to longer ...