We instructed Elon Musk's Grok 3 artificial intelligence to act as an NFL scout with a 180 IQ who is tasked with identifying ...

The league is leaning on AWS to up its analytics game and give teams and fans better insights during the player showcase this ...

Cincinnati Bearcats athletics has partnered with LAVA, an AI fan engangement firm. LAVA has many pro partners but UC is their ...

Paul Ballew shares how the organization has been using artificial intelligence, long before it became a buzzword.

NFL Deputy CIO Aaron Amendolia explains how the NFL has used generative AI to create a more immersive and engaging fan ...

The NFL scouting combine provides a blizzard of data with hundreds of prospects running through various drills ranging from ...

The NFL’s success in safeguarding the world’s biggest sporting event is rooted in preparation, adaptability and partnerships.