Great Eastern has appointed Venkat Raghavan (pictured) as its new group head of digital marketing and platforms, according to ...
Marketing is often the entry point, but the real impact of AI comes when it is applied across operations, customer ...
Disney has assembled the Star Destroyer of marketing executives following the elevation of Asad Ayaz to the post of chief ...
Owen Richards begins by challenging the conventional notion of thought leadership. He argues that being a thought leader is often equated with being vocal, but that doesn't necessarily correlate with ...
Most marketing teams adopt AI as tools. The best teams adopt it as an operating model, turning sharper decisions and ...
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Vereigen Media Expands Its Account-Based Marketing Approach to Target Complex B2B Buying Committees
Vereigen Media’s expanded ABM approach is designed to meet that reality head-on and solve that gap by enabling brands to ...
A sales enablement expert explains why content, messaging, and clean data—not hype—are the real keys to scaling sales teams ...
Sallie Mae ® (Nasdaq: SLM), formally SLM Corporation, today announced it has appointed Steve Turner, Chief Technology and Enablement Officer. In this role, Turner will oversee technology architecture ...
A Dynamic Leadership Journey Across Healthcare, Animal Health, and Digital TransformationMarie-Rose Wagner is a ...
The marketing strategies that powered you through Series B can become bottlenecks at Series C because they’re optimized for ...
AI agents use unified customer and location data to run localized campaigns at scale, helping multi-location brands ...
Research examines how augmented and virtual reality are reshaping customer engagement, brand experience, and performance marketing ...
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