For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second spot got up to about $8 million in the weeks leading up to the game.

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Brands and advertisers with millions riding on the success of commercials to be aired during the 2025 Super Bowl broadcast were also hoping to score. Here's a look at how much money goes into ...

The Philadelphia Eagles secured the championship in Sunday's Super Bowl 59, but there were also several winners — and plenty of losers — in the lineup of star-studded commercials that aired ...

The Philadelphia Eagles secured the championship in Sunday's Super Bowl 59, but there were also several winners — and plenty of losers — in the lineup of star-studded commercials that aired ...

Jordan" television commercial for Super Bowl XXVII in September, 1992 in Los Angeles, California. Each year, the Super Bowl draws upward of 100 million eyeballs—Super Bowl LVIII 2024 was the ...

Here is our critic’s survey of this year’s Super Bowl commercials, from best to worst. By Mike Hale Here is my annual critical ranking of the Super Bowl commercials. Included are the new ...

The 2025 Super Bowl doesn’t happen until Sunday, but a boatload of star-studded commercials are available to watch online well ahead of kickoff. In keeping with the new tradition of rolling out ...

The big game also let viewers see a whole lot of great commercials. This year was one of the best batches of pricey ads in a long time. And we’re not just saying that because many of them had a ...

Super Bowl commercials are a big focus every year, even if some people love to hate them more than enjoy them, because nostalgia makes everyone think, “Back in my day, things were so much better.” ...

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the Super Bowl's best commercial. The beer brand brought back the beloved ...

In a commercial for Ritz crackers, they walk toward a snack table at the Salty Club, a lounge for bitter people. “When I smile, people assume it’s a glitch,” Shannon says. Plaza retorts: ...