Scheffler leaned into power, Si Woo saved pars with elite scrambling, and Blades Brown rode a hot putter. Different strengths ...

In this video, putter expert Martin Hopley explains the 7 key things you need to get right when it comes to choosing a new ...

That was on full display at the Hero Dubai Desert Classic on Wednesday, when Hatton was asked about integrating AI into his ...

In this video, Neil Tappin and Joel Tadman look at how to find the right putter grip for your game.

LAB Golf’s DF3i keeps lie angle balance intact while adding a stainless steel insert to deliver firmer feel and more traditional sound.

Odyssey is introducing its new flagship Ai-Dual putter line featuring 15 models and a new 1/2 ball alignment aid. The post Odyssey introduces new 1/2 Ball alignment aid with Ai-Dual putters appeared ...

Cobra golf clubs have been breaking ground in the area of additive manufacturing and 3D-printing for the last few years, most ...

Using artificial intelligence as the primary design driver, Odyssey produced more than 15,000 virtual iterations and 72 ...

D printing has enabled complex internal geometries that are 'impossible to manufacture using traditional methods.' ...

Data shows that male amateur golfers should aspire to play the same shafts as LPGA Tour pros — and not PGA Tour pros. Here's ...

Oban man signs off with 63 in Sony Open as Genesis Scottish Open champion lands Honolulu win ...

Callaway and Odyssey golf have always been known to go above and beyond to validate their latest technology when launching it on the PGA TOUR.