Indiana-based bank establishes a scalable system for disciplined, AI-enabled growth BOSTON, MA, UNITED STATES, March 2, ...

On March 11, Mark Ritson and leaders from BMW, Essity, and Sinch break down what’s driving change in customer engagement, and ...

The leaders of Canada and China met for the first time in eight years to try to reset relations after years of acrimony. By Ian Austen Reporting from Gyeongju, South Korea, while traveling with Prime ...

The marketing landscape is rife with generative engines, automation stacks and AI-driven outreach. Time and resources are being allocated toward tools that promise greater reach and faster speeds, ...

Walsh steps into the role with over three decades of experience within DOJ and several years as a private sector executive responsible for identifying and providing IT solutions to U.S. government ...

Modern business works and develops in a highly competitive environment, so it is important to follow the ever-changing trends and attract customers with relevant products or services. For a modern ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

In hindsight I’ll say: I always thought going crazy would be more exciting—roaming the street in a bathrobe, shouting at fruit. Instead I spent a weary season of my life saying representative.

I would argue that the most important indicator of a brand’s health is customer loyalty. For leaders, building and sustaining strong customer loyalty is the holy grail. Leaders talk a lot about how to ...