With the Super Bowl on approach, companies are starting to reveal their biggest ads of the year. This Pepsi ad takes a shot ...

The filmmaker, who makes a cameo as the bear’s therapist, tells PEOPLE why he “jumped at the chance” to direct the playful ...

The "Pepsi Challenge" is ready to "poke the bear" during Super Bowl 60. PepsiCo. already teased their commercial set to ...

Pepsi revives Pepsi Challenge in Super Bowl ad as polar bear chooses Pepsi Zero Sugar over Coke Zero blind test taste ...

For decades, Super Bowl commercials have garnered […] ...

The live action and CGI animated Taika Waititi-directed spot anchors a full-blown takeover in support of the cola brand’s ...

While you won't be able to see the full spot yet, Bud Light released some teasers for their 2026 Super Bowl ad, which stars ...

Set on the slopes, ‘The Ultra Instructor’ is directed by Top Gun: Maverick and F1 filmmaker and action movie aficionado, Joseph Kosinski. It features big names such as Holly wood icon Kurt Russell and ...

The folks at Michelob Ultra are going all out on the Super Bowl advertising this year, and likely carrying the campaign over into the start of the Winter Olympics. The star-studded ad not only ...

"Rethink [your] choice of cola." Pepsi takes major swing at Coca-Cola with latest Super Bowl ad featuring hidden messages: ...

See Michelob's new spot, a cola-loving polar bear in an existential crisis, a wink to the Kardashian curse and a KPop Demon Hunters' star.

Did the Polar Bear defect? Find out how Pepsi's 2026 Super Bowl commercial is calling out Coke and reigniting the fiercest rivalry in beverage history.