Now that Google is largely winning the war against ad blockers, it’s time to remind the company that it’s messing up again in the most annoying way possible. Some users are seeing hour-long ...

even more ad revenue from users. On Reddit, one user on the r/youtube subreddit showed a screenshot of a 58-minute unskippable ad, which then prompted commenters to share their own experiences of ...

Since around January 2025, there have been a series of reports of YouTube displaying unskippable ads that last for several hours. Since these ads are being displayed to users of 'ad blockers' that ...

However, YouTube is now changing things with a series of updates to greatly improve the user experience. According to YouTube, starting on May 12, the quality of mid-roll ads will be enhanced by ...

Ads on YouTube have become prominent, with some users complaining of longer, unskippable ads becoming more common, and the only legitimate way of avoiding them being to sign up for YouTube Premium.

We've seen unskippable ads on other platforms, such as YouTube, where you'll typically see such ads before a video starts (or, in the middle, if it's a longer video). While these are annoying ...

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Using an ad blocker to get rid of those pesky YouTube ads? We've got bad news for you. YouTube is currently running a test in which it blocks video viewing for people using ad blockers. Discovered ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...