Today, @WhatsApp is introducing new features in the Updates tab (like channel subscriptions, promoted channels and ads in Status) without changing anything about your personal chats (they remain end to end encrypted). https://t.co/agscs7n1o6 — Meta Newsroom (@MetaNewsroom) June 16, 2025

WhatsApp will take a 10 per cent commission on subscriptions, with potential app store fees added. This revenue-sharing model reflects successful strategies implemented by other major technology platforms in the industry. Brands will also be able to post ...

WhatsApp Ads face no apparent legal pushback in terms of privacy norms, said industry experts while privacy advocates argued ads still violate the privacy principles on which the app was created.

OpenAI made the announcement on X, formerly known as Twitter. The company wrote, “ChatGPT image generation is now available in WhatsApp via 1-800-ChatGPT. Now available to everyone.” Another post stated, “Don't forget to link your ChatGPT account to 1-800-ChatGPT in WhatsApp to get more image generations.”

WhatsApp rolls out ads in Updates section as Meta monetizes the messaging app. Discover how this changes your private messaging experience forever.