One of the more popular attendees at customer advisory board (CAB) meetings is the customer speaker, or more accurately, customer “session owner” as they will (hopefully) do much more than merely ...

Your healthcare business is only as successful as your reach. You must be able to put your product into the hands of the people who need it most. That’s where your clinical advisory board can really ...

Some scary tales from the meeting crypt can serve as a reminder — or warning — for what not to do for customer advisory boards. With Halloween upon us, it’s a good opportunity to reflect on the times ...