Green crumpled paper light bulb on green background, Corporate Social Responsibility (CSR), eco-friendly business and environmental concepts, copy space Running video ads can be carbon intensive – and ...

The Acceptable Ads Committee (AAC), an independent non-profit, is calling for the advertising industry to raise awareness among consumers related to the impact of digital ads. It will require a broad, ...

D&AD and Advertising Week have unveiled the winners of the second annual D&AD Impact Awards, which recognizes creative ideas that have made an impact and ultimately have contributed to creating a ...

If a sustainability-focused ad product isn’t easy to adopt, measurable and good for performance, most advertisers just won’t use it. Until recently, that was the case at IPG. Although the agency ...

“Committed to protecting the environment: travel better and sustainably.” “Fly more sustainably.” “Environmental Advocacy.” These are some of the phrases in Google advertisements by Air France, ...

Ad Net Zero, a program that aims to curb the environmental impact of advertising, is expanding internationally with the support of several major marketing organizations, per a news release. Dentsu, ...

The winners of the third Campaign Ad Net Zero Awards have been announced at a lunch ceremony for more than 200 guests in the capital, where there was a 100% vegan menu. The awards highlight ...

Now in its third consecutive year, the Sky Zero Footprint Fund fosters the power of TV advertising to tackle climate change through campaigns that drive sustainable behavior change. This week, British ...