A data-backed roadmap for social media platform optimization and measurable social media ROI in 2026 Social media ...

TUCSON, AZ - January 14, 2026 - PRESSADVANTAGE - Professor Watson announces significant enhancements to its advertising ...

Every year, market researchers slice and dice the vast army of consumers by generation, studying them for their retailer clients who use the data to create and target marketing and advertising ...

Social media drove more purchases than ever on US retail sites in November and December, according to a new report from Adobe.

Find out the pros and cons of paid and organic social media marketing. Learn the right balance between both strategies.

Benjamin Barrier is the co-founder and chief strategy officer at DataDome, which protects businesses from cyberfraud and bot attacks in real time. Meta rang in the new year with controversy. After the ...

How women-owned companies can highlight their business's unique features using social media marketing.

Social media marketing has become one of the most valuable tools in the modern real estate agent’s tool kit. Just ask the 39% of active agents who rank social media as the top technology for ...

A main feature of a social media platform is a feed where users can discover shared imagery and commentary. The feed is designed to attract people’s attention. Social media feeds have commercial value ...

Attention is still key on social media but it is being given more selectively, says Yalin Kaya, strategist at Brandwidth ...