From the moment that it became socially acceptable (and technically possible) to send marketing text messages, brands have eagerly jumped on the bandwagon; consumers are now accustomed to receiving ...

The use of SMS marketing has been steadily growing, but what role would it play in generating sales during the holiday shopping season? That’s the question ecommerce brands were asking themselves.

The B2B marketing landscape is shifting rapidly, especially in down markets where marketers face growing pressure to find efficiencies, deliver higher engagement and accelerate pipeline velocity.

SMS marketing represents an opportunity for personalisation in a world of mass media. Transitioning away from its traditional use as a push-based tool for mass awareness, the future of SMS and ...

The U.S. short message service (SMS) marketing industry is on the rise, expected to reach an impressive $37.45 billion by 2031. If you're not yet using SMS marketing, this might be your cue to start.

Projections estimate the SMS marketing industry will reach $9.96 billion by 2030, which means brands, creators and public figures are doubling down on SMS as a powerful way to build meaningful ...

As long as people have carried mobile phones, marketers have seen the potential for a new way to contact an engaged and responsive audience. A whopping 98% of SMS messages are read, says the ...

Businesses are increasingly using text message marketing, also known as short message service (SMS) marketing, to reach customers and prospects. While incorporating SMS marketing into your overall ...

SMS marketing is a growing channel, but you’ve got to stay compliant with regulations. Here’s what to know and do. SMS marketing must comply with the Telephone Consumer Protection Act and FCC ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp, today previewed its ...

SMS marketing is growing, and marketers need to know the dos and don'ts of text message marketing as they head into 2020. We’ve already covered how SMS marketing is making a comeback, as more B2C and ...

SEATTLE--(BUSINESS WIRE)--According to Coherent Market Insights, the global bulk SMS marketing services market is projected to exhibit a CAGR of 7.2% over the forecast period (2019 – 2027). Key Trends ...