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'Don’t be fake': More Americans are ditching pricey natural diamonds — but is swapping the real thing for lab-grown a financial win? Here's why skeptics question their true ...

Diamonds may be a girl’s best friend, but they’re also a pricey companion — and definitely not one you’d want to lose. That’s why some married women are choosing to wear fake engagement rings or ...
SF Weekly

Are Created Diamonds Fake Like Cubic Zirconia?

We are gathered here today to discuss an issue that grinds our gears: the number of people who mistakenly believe LabGrown diamonds and cubic zirconia are the same gemstone. This myth causes many ...
KUTV

Fake vs. real: What kind of diamonds should you get for Valentine's Day?

KUTV — Valentine’s Day is one of the most popular occasions for giving diamond jewelry. In fact, the latest statistics from the National Retail Federation found 22% of gift givers will give jewelry.
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Real or Fake? The Ultimate Guide to Spotting Diamonds from Cubic Zirconia & Moissanite

When buying a diamond, distinguishing between real and fake can be challenging, especially with the rise of Moissanite and lab-grown diamonds. Cubic Zirconia (CZ), although similar in appearance, is ...