Research from Katz Radio Group finds radio ads with music perform nearly as well as TV in visual categories like skincare and haircare.
The Ad Awards can be a rude awakening for radio creativity. This year The Union was the only awarded agency in the radio categories ... for just one client. There were no nominations at all for radio ...
India’s radio industry witnessed an improvement in advertising revenue growth in FY25, supported by rising advertiser interest and a gradual recovery in demand, according to a report.
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