Merino wool is a high-performing natural material used for socks, baselayers, sweaters, and more. Like other wool clothing, Merino wool is excellent for outdoor activities because of its ability to ...

Merino wool has quite the well-earned reputation. Soft yet strong, warm yet breathable, it’s a favorite for both everyday basics and high-performance layers. But as anyone who’s ever accidentally ...

There’s no doubt that merino wool is an insulating rockstar among outdoorsmen and women. Thanks to its warmth, breathability, moisture-wicking, and odor-repelling performance, it has a massive fan ...

Despite its typical high prices, this versatile and super-soft fabric doesn’t have to break the bank or come from a high-end ...

You’ve heard it before: merino wool makes performs best for baselayers. A new study from North Carolina State University backs that up with scientific research. Ever wonder why those expensive merino ...

Apparel made of 100 percent merino wool is great for winter activity—until it isn’t. It insulates, wicks, and dries admirably, as well as mitigates odors—up to the day your fingers pop through the ...

Cozy weather is finally here, which means that it’s time to get your sock drawer in order. The warmest and most comfortable socks are woven from merino wool, a high-performance natural fiber that ...

The outdoor industry has a history of using merino wool in new, previously unexpected ways, but that still didn't prepare us for the wool bandages showcased at this year's summer Outdoor Retailer show ...

If you're looking for ways to get back on the golf course sooner this spring, consider incorporating wool into your on-course layering strategy. Bear with us, we know wearing wool on the golf course ...

The Japanese retailer's latest line is a masterclass in winter dressing without the excess.

Buying socks is an inevitable part of life and in my experience, wool socks are an absolute must have. Their moisture-wicking properties come in handy for skiing and other outdoor sports, and when you ...

By trapping heat and wicking away sweat, the best base layers are a cheat code to staying warm when you bundle up, so we tested 15 and found three winners.