‘I’m lovin’ it’ might just be the best marketing campaign of all time. Here’s what to learn from it. Of all the many successful marketing campaigns McDonald’s has ever run, it’s hard to imagine ...

The Leo Burnett-developed campaign consists of six commercials, each depicting interesting characters such as an aspiring starlet and a beauty contest winner being interviewed inside a McDonald's ...

Isn't it interesting how a single bite of your favorite childhood meal, say a McDonald's cheeseburger and fries, is enough to spark a walk down memory lane? Truth be told, even the commercials ...

Yes, that’s the McDonald’s commercial jingle, but it was also the totality of a seven-second message South Carolina women’s basketball coach Dawn Staley posted to social media on Monday. The video ...

SACRAMENTO, California (KOVR) — It’s a true “McLove” story. From flipping burgers to falling for each other, a Sacramento-area couple is taking “I’m lovin’ it” to a new level. A match made in McDonald ...

SACRAMENTO, California (KOVR) -- It's a true "McLove" story. From flipping burgers to falling for each other, a Sacramento-area couple is taking "I'm lovin' it" to a new level. A match made in ...

The video wasn’t a way for Staley to shout out the fast food chain. It was, however, her way of having fun with opposing coaches who remark at the depth of McDonald’s All-Americans on the Gamecocks ...

SACRAMENTO – It's a true "McLove" story. From flipping burgers to falling for each other, a Sacramento-area couple is taking "I'm lovin' it" to a new level. A match made in McDonald's. Six years ago, ...