Microsoft changed demographics with its third addition to its Laptop Hunters ad campaign. This time, Mom Lisa and 11 year-old Jackson go off to shop for a laptop under $1500, using the same ...

‘Do You Compute?’ investigates how technology went from being written off as science fiction to something we engage with every day. In the years following the end of World War II, computers were just ...

Apple recently complained to Microsoft about its “Laptop Hunter” ad series where pseudo-everyday consumers go on a shopping quest to buy computers on a limited budget. In what Microsoft Microsoft ...

Microsoft's latest television commercials are proving an effective counter-attack against Apple's "Get a Mac" campaign, a customer survey suggests. Microsoft's "Laptop Hunter" campaign denounces Apple ...

Kevin Turner, Microsoft's Chief Operating Officer, told partners during his Worldwide Partner Conference keynote not only about the upcoming Microsoft Stores this fall to be placed near Apple stores ...