Hasbro is back with its latest HasLab project, this time dedicated to the Transformers franchise and its Robots in Disguise TV series. The latest HasLab project features two different action figures, ...

Hasbro planned on selling rare completed campaigns from its HasLab crowdfunding line for a whole day—only for them to sell out in minutes. Reading time 2 minutes Hasbro’s Haslab series—a crowdfunding ...

Congratulations are in order to Transformers fans, as the new Hasbro HasLab campaign has been a success. It has been quite some time since we originally covered the new Deathsaurus Victory Saber ...

In the world of Transformers, Optimus Prime is the guy. The traditional leader of the Autobots is the most popular character in the entire franchise and for good reason. He rules. You’d imagine it ...

Transformers: Robots in Disguise has a little more finesse as a title than Transformers: Car Robots, but they’re the same thing: a Japanese animated iteration of the franchise that came out in 2000.

A cinematic obsessive with the filmic palate of a starving raccoon, Rob London will watch pretty much anything once. With a mind like a steel trap, he's an endless fount of movie and TV trivia, borne ...

A new threat has invaded Earth, and it looks like Autobots and Deceptions are putting their own war on hold with Transformers: Reactivate. Reactivate is an upcoming multiplayer online action game that ...

Hasbro wows with exclusive Star Wars and Marvel toys catering to collectors and kids at SDCC Press Breakfast. Marvel steals the show with Deadpool, Wolverine, and classic villain figures while ...

For 40 years, Transformers has cultivated a legacy across generations through innovative products, captivating entertainment, licensed partnerships and engaging publishing projects. Hasbro has ...

The Transformers franchise is now 41 years old, with the brand recently announcing its newest cartoon and toyline. Though ...

Hasbro has unveiled its latest Haslab project for toy fans: a 24-inch Giant-Man action figure to honor the 60th anniversary of Marvel Comics’ Avengers. The new figure will be part of Hasbro’s Haslab ...