Google is removing legacy ad format policies in Google Ads, reflecting the shift toward newer, automated campaign types.

The latest update gives advertisers more creative flexibility, budget control, and tools to better guide AI-driven campaigns ...

Google is enrolling advertisers in an AI voice-over program that will automatically narrate their video ads — unless they opt out by March 20.

As marketers, we have to be aware of shifts in consumer behavior and technological advancements. The reason is simple: Businesses that continuously refine their approaches, especially in online ...

Google is set to implement significant changes to its Local Services ads, a move that could have widespread implications for millions of small businesses in the U.S. and across the world. The ads are ...

There’s been no official announcement of a court-mandated remedy to Google’s anticompetitive practices. But Judge Leonie Brinkema’s decision centered on Google’s efforts to advantage itself in the SSP ...

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme. A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme.

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Twenty-five years ago, Google launched a modest advertising product that would evolve into one of the most influential tools in digital marketing. Back then, it was called Google AdWords; today, it is ...

WIRED spoke with Nick Fox, Google’s SVP of knowledge and information, about how AI is changing the company’s advertising business.