A Darden School of Business professor says PepsiCo’s new “Simply NKD” line is a “high-stakes branding challenge.” ...

Doritos Simply NKD Nacho Cheese, Doritos Simply NKD Cool Ranch, Cheetos Simply NKD Puffs and Cheetos Simply NKD Flamin' Hot.

Doritos and Cheetos are stripping down with a new line-up of "NKD" options, which promise to deliver the classic snacks that ...

The Simply NKD line of the beloved snacks will have no dyes or artificial flavors, but you can still buy the original eye-wateringly orange versions.

A significant update is reportedly coming to the Cheetos Flamin' Hot lineup, and it's entirely separate from the "NKD" version we reported on earlier this week. Several trusted food bloggers are ...

Stacey Leasca is an award-winning journalist with nearly two decades of newsroom experience. She is also the co-founder of Be a Travel Writer, an online course for the next generation of travel ...

Flamin' Hot Cheetos wants all the single people out there to keep their options open. With their snacks, of course. On Tuesday, the brand announced its new campaign asking fans to consider their ...