You’ve probably heard this said many times, but a lot of people use a primer before putting on makeup to get the best, long-lasting results. You don’t want your foundation or concealer sliding off ...

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Do I need eye primer? Have you ever caught a glimpse of your makeup a few hours after applying and noticed it creasing, fading or smudging? Even eyeshadow formulas touting their long-lasting ...

Eyeshadow bases are designed to enhance and intensify your eyeshadow color. They have a sticky texture that helps the eyeshadow grip to your lid and stay on longer. Some bases can double as concealer ...

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