Whether you know the name from seeing the stores in person, shopping online, cultural osmosis, or the prevalence of branded hats, you've probably at least heard of Bass Pro Shops. For many, they're a ...

If you’re rigging a new boat or want to upgrade your fish finder, the Bass Pro Shops Marine Sale is a great opportunity to save hundreds on your new electronics and trolling motor. Here are some of ...

The founder and CEO of Bass Pro Shops, Johnny Morris, says that despite inflation, the hunting, fishing and outdoor sporting brand will remain focused on affordability heading into boating and fishing ...

Make sure you’re ready to hit the water on the first warm day of the season with deals on fish finders and trolling motors at Bass Pro Shops. The Spring Fishing Classic includes up to 50 percent off ...

When I first met Johnny Morris, I was immediately greeted by what seemed to be an ever-present smile. The affable 75-year-old billionaire founder of the Bass Pro Shops empire has plenty of reasons to ...