Morningstar

EDO’s Basketball TV Outcomes Report Reveals $2.3B in Est. Ad Spend and Powerful Performance Across NBA, WNBA, and NCAA

EDO’s Basketball TV Outcomes Report Reveals $2.3B in Est. Ad Spend and Powerful Performance Across NBA, WNBA, and NCAA Basketball proves one of the most effective media environments for brands, as EDO ...
Hosted on MSN

ESPN selling men's and women's college basketball ads at same rate

The business of women’s college basketball is seemingly drawing even closer to the men’s game. According to a report from Joe Lemire of Sports Business Journal, ESPN is now selling ad units for ...
Awful Announcing

ESPN selling men’s and women’s college basketball ad inventory at same price

The business of women’s college basketball is seemingly drawing even closer to the men’s game. According to a report from Joe Lemire of Sports Business Journal, ESPN is now selling ad units for ...
The Big Lead

ESPN exec makes surprising admission about women’s college basketball advertising rates

Apr 6, 2025; Tampa, FL, USA; Connecticut Huskies forward Sarah Strong (21) reacts while interviewed by ESPN reporter Holly Rowe after the national championship of the women's 2025 NCAA tournament ...
WTVD

ACC puts wrong building on Washington, D.C. tournament ad

For the first time since 2005, the ACC men's basketball tournament is coming to Washington, D.C. from March 8 to March 12. To get fans in the area ready for the big event, the ACC put ads in the Metro ...