Update on 06-28-2016 by Miles Branman: ReachNow is expanding in Seattle ahead of schedule. The “Home Area” for ReachNow now includes neighborhoods where more than 75 percent of Seattleites live. In ...

SAP AG and BMW Group Research and Technology announced today they have co-developed a personalized technology infrastructure for in-vehicle mobility services as part of a joint innovation project. The ...

Daimler and BMW’s new joint mobility services company will operate under the name “Jurbey” according to multiple sources familiar with joint venture plans. The two companies are expected unveil the ...

BMW and Daimler will join forces and combine all of their mobility services. For over a year, speculation has been rife that the two automakers would merge their car sharing services Car2Go and ...

Daimler and the BMW Group on Wednesday announced they are joining forces in mobility services, the most popular of which today are ride-hailing and car-sharing services. The two automakers have signed ...

It has been a busy seven months for BMW’s carsharing service, ReachNow. Following a pilot launch in Seattle, the company quickly expanded to Portland, Oregon, and will now operate in Brooklyn, New ...

BMW’s ReachNow vs. Car2go in Seattle. Steve Banfield was perfectly happy with his job and colleagues at INRIX, heading up the marketing team at the Kirkland-based traffic data analytics company he ...