Kantar Media recently released a study on advertising expenditures, noting a fall of 12.3 percent in 2009 to $125.3 billion. Fourth quarter 2009 ad spending was off 6 percent against 2008, with nearly ...

As the advertising budget for the Missouri Lottery has increased, the amount of funding contributed to public education in the state has decreased.

Table 1 shows the amount of U.S. dollars expended on prescriptiondrug advertising by advertisement type and media outlet during the study period. Of the total money spent on pharmaceutical ...