Apple has struggled to complete with the likes of OpenAI, Google, and Microsoft in AI, but Tim Cook is convinced the battle's ...

Apple CEO Tim Cook held an hourlong all-hands meeting in which he told employees that the company needs to win in AI: "Apple ...

Apple CEO Tim Cook said tariff concerns contributed to a recent surge in iPhone and Mac sales this year.

Speaking to investors during Thursday's earnings call, Tim Cook didn't appear worried that advancements in AI could replace ...

Tech giant Apple ($AAPL) is changing its strategy on artificial intelligence, with CEO Tim Cook saying that the company is ...

Apple today reported its earnings for the third fiscal quarter of 2025, and iPhone sales saw significant growth. iPhone ...

Apple will do this. This is sort of ours to grab. We will invest to do it," said Cook as he acknowledged Apple's historical ...

Apple is facing high tariff costs in the current quarter, projected to reach a whopping $1.1 billion. The company's CEO Tim ...

Apple CEO Tim Cook has said that the iPhone maker had June quarter revenue records in more than two dozen countries and ...

Cook said Apple has bought seven companies this year from "all walks of life." Apple's deals have been much smaller than ...

According to Tim Cook, Apple wouldn't be opposed to acquiring an AI company to help Apple Intelligence catch up with the ...

Apple (AAPL) has sold 3 billion iPhones since the first model was launched in 2007, a significant milestone for a device ...