Roku turned in Q1 2025 earnings that edged over Wall Street forecasts and announced a $185 million deal to buy streaming service Frndly TV.

Roku is paying $185 million to acquire Frndly TV, a provider of low-cost TV bundles delivered via streaming. The all-cash deal includes $75 million in holdbacks tied to certain performance targets and milestones over the next two years.

The acquisition is expected to be completed in the second quarter, pending customary closing conditions. The total purchase price is $185 million in cash, which includes $75 million held back that is tied to meeting performance goals and milestones over the next two years.